Wednesday, December 10, 2008

Photography Services and barcodes


To try these codes out on your own phone, text the word "scan" to 70734, or navigate on your phone to getscanlife.com

You've all been to a themepark where complete strangers approach you and take pictures of you. Turns out that these are theme park employees trying to sell you the photos later on for exorbitant prices. This happens to be a pretty big money maker for them. The mechanism for transaction hinges on a plastic card with a regular barcode on it. They scan the barcode and associate the photo they just snapped with the barcode.

The theme parks could enhance the photo experience and encourage greater revenues by allowing you to access the photos even before you get home. While waiting in one of those really long lines for a ride, you could pull out your cellphone, scan the code, and look at all the photos taken of you that day. You could edit the list, send some of the photos to grandma, post some to facebook, or even order prints. Some of these could be chargeable events, some not. A key point is that the theme park can immediately establish a relationship for the photo service. People lose those cards, they lose interest, and the bills from their vacactions begin to trickle in.

Check this code out for a humble example of how the theme park might use a service like this.

Can you think of some additional ideas about how codes could be used in theme parks? I've got about 5 additional ideas, but I'm hoping y'all will tell me what they are!

2 comments:

Anonymous said...

I read your post and i will try to give you an idea next time. But thanks for sharing this informative pots with us.

Discount Cards said...

I read your post and i will try to give you an idea next time. But thanks for sharing this informative pots with us.